Director, Publisher Strategy
Area of Expertise: Data Science & Design Thinking
Victoria started in advertising in 2012 and has worked on various premium accounts such as LG, MillerCoors, P&G, AT&T. She focused on digital media buying anything from display, video, social, search, and streaming. She has experience in research analysis and the development of complex programmatic campaigns and branding campaigns, driving awareness to increase in sales or whatever the KPI may be for the brand.
Victoria has built processes for data analysis and executing digital campaigns that has been distributed agency wide. She is currently building specific programmatic market places for brands with limited resources to help reach their goals.